Rendering Realities: PhyGital Fashion ™ & the New Paradigm in Fashion?
25.11.2021 / 6pm
Žil Vostalová is a Czech designer who specializes in digital fashion design.
Žil’s lecture introduced her concept of PhyGital Fashion ™ that serves as a modus operandi for her designing methods. This method is combining traditional pattern-cutting craft with the creative work of a fashion designer using current technologies to minimize environmental exploitation.
In the current political climate where data is a material that could be shaped, traded and owned we should restructure priorities and the role of a fashion designer. Considering the fact that digital technologies and the NFT market create a significant ecological footprint we should be able to re-evaluate how we work and the materials used to design healthier and safer working environments for ourselves.
Žil mapped current developments and trends in the fashion scene and show some of her projects.